About
For most of my career, the work that energized me most wasn't in my job description.
I was part of the founding team at Thriver, formerly Platterz. I helped lead the business for almost ten years — from day one all the way through the company's acquisition in 2024. I ran revenue and go-to-market functions including sales, customer success, partnerships, and operations. I reported directly to the co-founders and worked with every department. I oversaw expansion across multiple markets, a pandemic that took us from $100M in revenue back to nearly zero in a matter of weeks, a rebrand, a rebuild, and eventually an exit.
Thriver, 2023 — After a rebrand and rebuild, ready for what's next.
Every phase of building had its own version of the question I didn't know how to answer yet.
Learning to separate real urgency from manufactured stress, and building the resilience to operate under demanding leadership without losing myself in the process.
Navigating the shift from being a colleague and peer to being people's boss, and trying to balance wanting to be good with wanting to be liked.
New markets, bigger teams, more responsibility. Learning to zoom out from my little corner of the business and see the whole chessboard. Moving from operator to strategist.
Recruiting, hiring, and eventually firing. Learning to read people, spot patterns, identify the rising stars, and the potentially toxic personalities.
What's my role here? Watching the company hire people older and more credentialed than me, and figuring out how to keep growing and proving value in a business that was growing faster than any of us could keep up with.
A global pandemic that wiped out our revenue overnight. Letting go of half the company, including some of my best friends. A major pivot and rebrand, and the long, grinding rebuild that followed.
Knowing when to stay and when to quit. Navigating the sale of a company, and untangling your identity from something you helped build.
That's what I'm doing for the people I work with now.
Beyond my official roles, I've always been the person founders and executives came to when decisions were unclear or tensions were high. I mediated between co-founders when things got tense. I asked the questions other people were avoiding, and pushed back when I thought we were heading toward an expensive mistake. I became the unofficial sounding board for people who needed to think out loud with someone who wasn't going to judge them or make it political.
Being the person everyone came to with their hardest problems was the part of the job that energized me most.
Today, I help people find the clarity and balance I eventually found while they're still building, not only after they've crossed some finish line.
That's what I'm here for.
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